
The short version: Over the last couple of weeks, we’ve been rolling out SmartAssist, a new AI-powered chat feature built right into the Smartria app. You’ll find it in the chat window in the lower-right corner of every screen. Ask a plain-language question about SEC or FINRA compliance and get a clear, plain-language answer. Get product help without leaving what you’re doing. You can also jump straight to our Knowledge Base, check your open support tickets, or open a new one, all from the same window.
We built SmartAssist to solve a small but constant friction in compliance work: the interruption.
You’re in the middle of something, reviewing a piece of marketing, working through an attestation cycle, or onboarding a new adviser, and a question comes up. What does the rule actually say here? How do I do this specific thing in Smartria? Is there guidance on this? Historically, answering that question meant stopping what you were doing, opening a new tab, searching, and hoping the answer was easy to find. By the time you had it, you’d lost your place and part of your focus.
SmartAssist closes that gap. The answer comes to you, in the window you’re already in, without breaking your flow.
What SmartAssist Can Do
SmartAssist lives in the chat window in the lower-right corner of every screen in the app. It handles a few distinct kinds of help:
- Compliance questions in plain language. Ask about SEC and FINRA compliance the way you’d ask a colleague, with no need to know the exact rule number or formal terminology. SmartAssist gives you a brief, plain-language response you can act on. It’s a faster way to get oriented on a rule or requirement without digging through source material.
- Product support. Get help using Smartria directly in the chat. If you’re not sure how to do something in the platform, ask SmartAssist rather than hunting for it.
- Marketing questions. Get answers to common questions about marketing compliance, one of the areas that generates the most day-to-day uncertainty for advisory firms..
- Direct access to your support resources. From the same window, you can jump straight to our KnowledgeBase, view your open support tickets, and open new tickets without navigating away from what you were doing.
The idea is to put the answers and the support you already rely on into one place, right where the questions actually come up.
How to Use It
There’s nothing to set up. SmartAssist is already live in your account.
Look for the chat window in the lower-right corner of any screen in the app. Click it, type your question in plain language, and you’ll get a response. If what you need is a KnowledgeBase article, a look at your open tickets, or a new support ticket, those are available in the same window.
That’s it. No configuration, no new workflow to learn, just a faster path to the answer than you had before.
A Note on How We Think About This
We want to be clear about what SmartAssist is and isn’t, because we think about AI in compliance carefully and we know you do too.
SmartAssist is built to help you get oriented faster, pointing you toward the right rule, the right KnowledgeBase article, or the right answer to a common question in plain language, without the tab-switching. It’s a research and support assistant, not a replacement for your compliance judgment. The determinations that require your expertise, whether a specific conflict is material, whether a particular piece of content clears review, or how a rule applies to your firm’s specific situation, remain yours to make. SmartAssist gives you a faster start, and you make the final call.
That’s a deliberate design choice. We believe the right role for AI in compliance is to remove the friction from the routine parts of the work so you have more time and focus for the parts that actually require a human. SmartAssist is our first step in that direction, and it reflects how we intend to keep building.
Smart Today, Smarter Over Time
SmartAssist is useful right now, and it’s designed to improve. As we continue developing it, it will get better at understanding your questions and pointing you to the right answers faster.
We hope SmartAssist helps you use Smartria more efficiently and effectively, while giving you back some of the focus that constant tab switching used to cost.
Open the chat window and ask it something. That’s the best way to see what it can do.
Patrick Hunt, CEO, Smartria





